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Teva Pharmaceuticals Senior Manager Multi Channel Engagement in Parsippany, New Jersey

Senior Manager Multi Channel Engagement

Date: Nov 18, 2021

Location: Parsippany, New Jersey, US, 07054

Company: Teva Pharmaceuticals

Company Info

Teva is a global pharmaceutical leader and the world's largest generic medicines producer, committed to improving health and increasing access to quality health solutions worldwide. Our employees are at the core of our success, with colleagues in over 80 countries delivering the world's largest medicine cabinet to 200 million people every day. We offer a uniquely diverse portfolio of products and solutions for patients and we've built a promising pipeline centered around our core therapeutic areas. We are continually developing patient-centric solutions and significantly growing both our generic and specialty medicines business through investment in research and development, marketing, business development and innovation. This is how we improve health and enable people to live better, healthier lives. Join us on our journey of growth!

Job Description

The Sr. Manager, Consumer Experience role is to develop and implement consumer engagement plans that are built to optimize the reach and engagement of patients and caregivers with our brands. The Consumer Experience lead should provide strategic insight on market digital engagement trends and develop omni-channel plans that help achieve brand goals. They will work collaboratively with Consumer Strategy lead and cross-functional team members, as well as agencies to execute effective engagement plans based on clear performance indicators.

ESSENTIAL AREAS OF RESPONSIBILITY

All areas of responsibility listed below are essential to the satisfactory performance of this position by any incumbents with reasonable accommodation if necessary. Any non-essential functions are assumed to be included in other related duties or assignments.

  • Together with key brand and agency partners, provide insights and strategies to optimize customer reach and customer experience

  • Manage media agency partner relationship, including brand planning and budget

  • Collaborative build and manage media flowchart, ensuring key agency partners are remaining on strategy, on time, and on budget

  • Leads the collaborative development of the creative matrix, owns and holds agencies accountable to executing the matrix and measuring performance per the matrix KPIs

  • Engage Multichannel Marketing operations subject matter experts when appropriate and hold them accountable to agreed upon deliverables

  • Coordinate with project managers to ensure all digital tactics are developed on schedule and launched effectively

  • Identify and communicate consumer engagement best practices by channel

  • Measure and report on omni-channel performance against KPIs and hold key stakeholders accountable to continuous improvement

  • Ability to move in a fast-paced environment and remain flexible to shifting priorities

Qualifications

Any equivalent combination of education, training and/or experience that fulfills the requirements of the position will be considered.

Education/Certification/Experience:

  • Minimum of 5 years of experience with increasing responsibilities in data-driven marketing, CRM, and marketing automation, and media. Consumer TV Media experience preferred.

  • Bachelor’s degree required; master’s degree preferred.

  • Brand, Multi-Channel, Digital marketing, Media, and Strategic planning experience in the pharmaceutical/healthcare industry is a must.

  • Must understand media measurement, and be able to develop and lead Key Performance Indicators using Crossix and Dataroma

Skills/Knowledge/Abilities:

  • Strong ability to lead cross-functional teams and build consensus across the teams

  • Ability to review various data sets and conduct analysis

  • Embedding multi-channel marketing strategy into brand strategies for new and existing commercial products

TRAVEL REQUIREMENTS: Approximately 20% domestic travel throughout the US and Canada.

Function

Marketing

Sub Function

Brand Marketing

Already Working @TEVA?

If you are a current Teva employee, please apply using the internal career site available on "Employee Central". By doing so, your application will be treated with priority. You will also be able to see opportunities that are open exclusively to Teva employees. Use the following link to search and apply:Internal Career Site (https://performancemanager.successfactors.eu/sf/careers/jobsearch?bplte_company=1080030P)

The internal career site is available from your home network as well. If you have trouble accessing your EC account, please contact your local HR/IT partner.

Teva’s Equal Employment Opportunity Commitment

Teva Pharmaceuticals is committed to equal opportunity in employment. It is Teva's global policy that equal employment opportunity be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, sexual orientation, gender identity or expression, ancestry, veteran status, national or ethnic origin or any other legally recognized status entitled to protection under applicable laws. We are committed to a diverse and inclusive workplace for all. If you are contacted for a job opportunity, please advise us of any accommodations needed to support you throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience.

Teva Pharmaceuticals USA requires all U.S. new hires to be fully vaccinated for COVID-19 prior to the first date of employment. As required by applicable law, however, Teva will consider requests for reasonable accommodations.

EOE including disability/veteran

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