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Teva Pharmaceuticals Associate Director US Marketing, Access & Analytics for Payers in Parsippany, New Jersey

Associate Director US Marketing, Access & Analytics for Payers

Date: Jan 5, 2022

Location: Parsippany, New Jersey, US, 07054

Company: Teva Pharmaceuticals

Company Info

Teva is a global pharmaceutical leader and the world's largest generic medicines producer, committed to improving health and increasing access to quality health solutions worldwide. Our employees are at the core of our success, with colleagues in over 80 countries delivering the world's largest medicine cabinet to 200 million people every day. We offer a uniquely diverse portfolio of products and solutions for patients and we've built a promising pipeline centered around our core therapeutic areas. We are continually developing patient-centric solutions and significantly growing both our generic and specialty medicines business through investment in research and development, marketing, business development and innovation. This is how we improve health and enable people to live better, healthier lives. Join us on our journey of growth!

Job Description

The Associate Director of US Marketing, Access & Analytics for Payers, PBM’s and IDN’s and works for the Digital Health and Innovation team to help create and align on the overall strategy and tactics as it relates to market access and the payer environment. The individual in this role is responsible for supporting the organization with strategic, tactical and managerial leadership specific to Teva’s Digital assets. This includes working with cross-functional colleagues to profile the payer landscape, develop and execute payer research, develop strategies to achieve product access goals, and create payer messaging and pull through tactics to enhance brand performance.

Duties and responsibilities include:

⦁ Support the development and evolution of payer strategies that maximize patient access to Teva’s Digihaler Portfolio

⦁ Partner with cross-functional teams to conduct highly innovative research/analytics to define brand payer strategies

⦁ Integrate payer access strategies into the Operating Plan

⦁ Present payer issues, opportunities and recommendations to stakeholder leadership teams

⦁ Develop and implement a compelling value story to payers by collaborating with cross-functional colleagues including brand teams, market access leadership, pricing and contracting, HEOR, etc.

⦁ Develop and gain approvals for marketing tactics and materials that effectively communicate the payer value story for presentation to PBM’s, HS’s, and IDN’s

⦁ Inform pricing and contracting evaluations and decisions to cross-functional internal stakeholders

⦁ Identify and address product barriers to payer access and performance by applying advanced understanding of, and experience with, pricing strategies and payer analytics

⦁ Analyze market trends across the payer environment, therapeutic areas, and brand lifecycle to adjust/update payer strategies

⦁ Partner with Pricing and Contracting, Medical Affairs, and other internal teams to ensure payer strategy aligns with overall product strategy and company performance objectives

⦁ Responsible for developing payer-centered branding, awareness, and pull-through

⦁ Collaborate and negotiate to align cross-functional interests

⦁ Contribute to the financial forecasting process in support of regular operational and strategic business reviews

⦁ Track and trend ROI, targeting, formulary status and pull through program effectiveness through various IT and data resources.

⦁ Attend various market access and relevant therapeutic association meetings to stay current on market trends, clinical developments and treatment guidelines.

⦁ Help develop and administer budgets, resource plans, and performance objectives for the team

Qualifications

⦁ BS/BA in Business/Marketing or Health Sciences related field; RPh, Pharm D, MBA, MS or PhD preferred

⦁ Minimum of 7 years in the pharmaceutical industry or PBM. Prior Market Access, payer marketing, brand marketing, market research, or other commercial experience is strongly desired.

⦁ Minimum of 3 years of Payer/Market Access Experience Preferred

⦁ Management experience

⦁ Experience in multiple product launches and entry into new therapeutic areas and Digital devices

⦁ Ability to effectively lead and influence in a matrix team environment

⦁ Highly experienced and familiar with US payer marketing and national accounts

⦁ Strong understanding of pricing and contracting, and reimbursement across multiple sites of care

⦁ Strong strategic thinker who can frame complex problems and articulate clear, data-driven recommendations

⦁ Strong interpersonal skills and the ability to communicate effectively

⦁ Sound organizational skills

⦁ Project management skills and focus on delivery of results

⦁ Proven ability to motivate and collaborate with both internal and external teams

⦁ Strong knowledge of planning and budgeting processes and practices

Function

Marketing

Sub Function

Market Access

Reports To

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Teva Pharmaceuticals is committed to equal opportunity in employment. It is Teva's global policy that equal employment opportunity be provided without regard to age, race, creed, color, religion, sex, disability, pregnancy, medical condition, sexual orientation, gender identity or expression, ancestry, veteran status, national or ethnic origin or any other legally recognized status entitled to protection under applicable laws. We are committed to a diverse and inclusive workplace for all. If you are contacted for a job opportunity, please advise us of any accommodations needed to support you throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience.

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